May 20, 2024  
2017-2018 Undergraduate Catalog 
    
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

Course Descriptions


 

Corporate Communication and Public Affairs

  
  • CCPA 2303 - Special Topics: Communication, International Studies Abroad


    Credits: 3

    Specific topics for study abroad must be approved by the Division of Corporate Communication and Public Affairs chair.
  
  • CCPA 2308 - Introduction to Newswriting for Public Relations


    Credits: 3

    Introduces basic media writing, research, and interviewing skills, as well as AP style for news, features, and press releases. Reserved for students who have not earned credit for DISC 1313  (topic: Introduction to Newswriting). Prerequisites: C or better in CCPA 2310  (or CCPA 3300 ) and CCPA 2327 ; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs. (*updated* 11/29/2017; effective Spring 2017)
  
  • CCPA 2310 - Rhetoric, Community, and Public Deliberation


    Credits: 3

    Examines the role of rhetoric and public deliberation in the production and maintenance of communities and the larger public sphere. Topics include the formation and rhetoric of the civil rights movement, the structural factors impacting the modern public sphere, and the skills necessary to be an informed citizen. Prerequisite: Sophomore standing or permission of department. (*updated* 11/29/2017; effective Spring 2017)
  
  • CCPA 2327 - Communication Theory


    Credits: 3

    Introduces the foundational concepts, theories, and approaches to the study and practice of human communication. Includes a historical overview and discussions of contemporary ethical questions. Prerequisite: Sophomore standing or permission of department. (*updated* 11/29/2017; effective Spring 2017)
  
  • CCPA 2328 - Communication Ethics


    Credits: 3

    Through readings, case studies, and the application of philosophical approaches to ethics, students examine the ethical challenges of strategic communication, explore the historic development of the field, and develop their own personal code of ethics to guide them through the ethical dilemmas they will encounter in the working world.
  
  • CCPA 2375 - Communication Research and Data Analytics


    Credits: 3

    Students learn how to conduct professional research utilizing primary and secondary data, statistics, and analytic software. Prerequisites: C or better in CCPA 2310  (or CCPA 3300 ) and CCPA 2327 ; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs. (*updated* 11/29/2017; effective Spring 2017)
  
  • CCPA 3101 - SMU Pre-Law Scholars Seminar


    Credits: 1

    Introduces various legal topics, including an overview of legal subjects and careers in law. Provides information relating to the Dedman School of Law admissions process. Restricted to SMU Pre-Law Scholars who have completed their first two full-time academic terms.
  
  • CCPA 3300 - Free Speech and the First Amendment


    Credits: 3

    Examines the philosophy, cases, and issues relevant to the First Amendment right to free expression, with a focus on internal security, obscenity, pornography, slander, and the regulation of communication. Also, the foundations of legal argumentation. Prerequisites: SMU Pre-major or enrollment in the B.A. in corporate communication and public affairs or B.A. in public relations and strategic communication, or minor in corporate communication and public affairs or law and legal reasoning program; sophomore standing. (*updated* 11/29/2017; effective Spring 2017)
  
  • CCPA 3310 - Crisis Management


    Credits: 3

    Examines different strategies and tactics organizations use before, during, and after a crisis to respond to internal and external audiences. Includes the role of emerging media in crisis response. Prerequisites: C or better in CCPA 2327 , CCPA 2375 , CCPA 3300  and CCPA 3355 ; enrollment in the B.A. in public relations and strategic communication program.
  
  • CCPA 3321 - Communication in Global Contexts


    Credits: 3

    Provides an international perspective to the study and practice of corporate communication and public affairs, including the challenges and influence of social/cultural, economic, and political forces. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 ; enrollment in the B.A. in corporate communication and public affairs, or B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 3327 - Argumentation and Advocacy


    Credits: 3

    Explores concepts characterizing rational discourse with a concern for examining validity and fallacy. Students consider traditional and contemporary models for analyzing argument, including an examination of the philosophy of argument and practical inquiry into the uses of debates on contemporary social issues. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs, minor in corporate communication and public affairs, or minor in law and legal reasoning program.
  
  • CCPA 3335 - Principles of Digital Communication and Social Media


    Credits: 3

    Addresses the fundamentals, strengths, and weaknesses of each significant social media channel. Includes blog writing, statistics, search engine optimization, and plan writing for a client. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 3341 - Ethnicity, Culture, and Gender: Introduction to Critical Studies in Communication


    Credits: 3

    Explores the impact of culture on the understanding and practice of human communication in interpersonal, organizational, and mass media contexts. Strong emphasis is placed on the role of globalization, race, and socioeconomic dynamics as impediments and conduits of cross-cultural collaboration and interaction. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 .
  
  • CCPA 3342 - Race and Identity Construction in Global Contexts


    Credits: 3

    Explores what impact communication practices in organizational, interpersonal, and mass media contexts have on the construction of ethnicity, gender, and sexuality in U.S. and postcolonial settings.
  
  • CCPA 3345 - Persuasion Theory and Practice


    Credits: 3

    Surveys major theories that explain how to influence attitudes and behaviors. Applications to persuasion within a variety of contexts, including relationships, organizations, legal campaigns, and the mass culture. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs, minor in corporate communication and public affairs, or minor in law and legal reasoning program.
  
  • CCPA 3347 - Principles of Political Communication


    Credits: 3

    Examines messages, media, and speakers in campaigns, institutions, and movements. Topics include theory and research, strategies, and the rhetorical influence of mass media, advertising, debates, news management, polling, and the use of emerging technologies in electoral politics and governance. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 ; enrollment in the B.A. in corporate communication and public affairs, or B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 3350 - Integrated Marketing Communication


    Credits: 3

    Explores the concept of coordinating the media mix within a communication campaign to create maximum clarity and impact. Covers the ways that a firm or brand communicates with its publics. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 ; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 3355 - Principles of Public Relations


    Credits: 3

    Introduces the basic theories, concepts, and approaches to public relations in a business context. Includes a historical overview as well as the professional and ethical demands on practitioners. Prerequisites: C or better in CCPA 2310  (or CCPA 3300 ) and CCPA 2327 ; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, minor in corporate communication and public affairs, minor in arts entrepreneurship, or minor in arts management. (*updated* 11/29/2017; effective Spring 2017)
  
  • CCPA 3360 - Business and Professional Communication


    Credits: 3

    Emphasizes the role that communication plays in recruiting and selecting project team members, motivating employees, and making a project team productive. Prerequisites: C or better in CCPA 2310  and CCPA 2327 ; enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs. (*updated* 11/29/2017; effective Spring 2017)
  
  • CCPA 3365 - Principles of Organizational Communication


    Credits: 3

    Explores the role of communication in key organizational processes in corporate and nonprofit settings. Students examine the multiple approaches to organizing and their implications for human communication. Prerequisites: C or better in CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 ; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, minor in corporate communication and public affairs, or minor in arts management program.
  
  • CCPA 3368 - Group and Team Communication and Leadership


    Credits: 3

    Focuses on theories and practices that shape work groups and teams, with emphasis on group discourse in real-life contexts such as group structure/culture, project and conflict management, leadership, decision-making, technology, and meeting facilitation. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310 , CCPA 2327 , CCPA 2375 , and CCPA 3365 ; enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 3370 - Principles of Social Innovation: Creating World Changers


    Credits: 3

    Encourages students to think dynamically about social action and their role as global citizens. Course projects and exercises provide a unique opportunity for idea generation and development of innovative plans to address social problems. Prerequisites: C or better in CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 ; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs.
  
  • CCPA 3380 - Social Innovation II: From Idea to Organization


    Credits: 3

    Explores the discourses and practices necessary to move beyond an idea toward development of a sustainable socially innovative or nonprofit endeavor. Includes board development and governance, strategic planning and budgeting, branding and communication strategy, and staff and/or volunteer recruitment and development. Prerequisites: C or better in CCPA 3370 ; enrollment in the B.A. in corporate communication and public affairs, minor in corporate communication and public affairs, or minor in arts management program.
  
  • CCPA 3382 - Advanced Writing for Public Relations


    Credits: 3

    Provides experience in researching, strategizing, developing, and writing a variety of public relations materials for an array of audiences and objectives. Prerequisites: C or better in CCPA 2308  (or DISC 1313  topic: introduction to newswriting), CCPA 2327 , CCPA 2375 , CCPA 3300 , and CCPA 3355 ; enrollment in the B.A. in public relations and strategic communication program.
  
  • CCPA 3387 - Social Innovation III: Funding, Donors, and Financing for the Social Good


    Credits: 3

    Examines the financial communication practices necessary to fund organizations for social good. Explores traditional donor and development models, mission-related financing, and impact investing. Prerequisites: C or better in CCPA 3370  and CCPA 3380  (or SOCI 3321 ); enrollment in the B.A. in corporate communication and public affairs, minor in corporate communication and public affairs, or minor in arts management program.
  
  • CCPA 3390 - Employee Communication


    Credits: 3

    Introduces the theories, ethics, and methods of creating and measuring communication to employees and work groups, including employee campaigns, communication with unionized work groups, and use of social media for employee and leadership interaction and collaboration. Explores how employee discourse can shape perceptions of organizational culture and trust, employee retention and satisfaction, and external branding. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310 , CCPA 2327 , CCPA 2375 , and CCPA 3365 ; enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 3393 - Politics and the Public Sphere


    Credits: 3

    Uses classical and modern texts to explore how theories of law, politics, and power influence elections and governments. Explores foundational democratic questions about rights, freedom and equality, individual and common goods, privacy and personhood, free speech and democracy, intellectual property, and efficient markets. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310 , CCPA 2327 , CCPA 2375 , CCPA 3300 , and CCPA 3347  enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 3395 - Public Opinion, the Press, and Public Policy


    Credits: 3

    Examines the interdependent relationships among media coverage, public opinion, and public policy, including the influence of press coverage on electoral and policymaking processes in which public voice is presumed to affect democratic outcomes. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310 , CCPA 2327 , CCPA 2375 , CCPA 3300 , and CCPA 3347 ; enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 4025 - Organizational Internship


    Credits: 0

    Students in approved positions gain career-related experience and establish professional contacts. Offered as pass/fail only. Prerequisites: 90 or more credit hours of coursework, 2.750 overall GPA, 3.000 GPA in CCPA coursework, permission of faculty adviser, and enrollment in the B.A. in corporate communication and public affairs or B.A. in public relations and strategic communication program.
  
  • CCPA 4125 - Public Relations in Local Contexts


    Credits: 1

    Provides 50 hours of experience working with public relations professionals part time during the fall, summer, or spring terms. Offered as pass/fail only. Prerequisites: 90 or more credit hours of coursework, 2.750 overall GPA, 3.000 GPA in CCPA coursework, permission of faculty adviser, enrollment in the B.A. in public relations and strategic communication program, and C or better in CCPA 3382  (or its equivalent for double majors in advertising or journalism).
  
  • CCPA 4130 - Professional Seminar


    Credits: 1

    Prepares students to meet the expectations and demands of working as a public relations professional in various organizational contexts. Topics include career development, interviewing, and résumé writing skills. Pass/fail only. Prerequisites: C or better in CCPA 2308  (or DISC 1313  topic: introduction to newswriting), CCPA 2327 , CCPA 2375 , CCPA 3300 , CCPA 3355 ; junior standing; enrollment in the B.A. in public relations and strategic communication program.
  
  • CCPA 4225 - Public Relations in Local Context


    Credits: 2

    Provides 100 hours of experience working with public relations professionals part time during the fall, summer, or spring terms. Offered as pass/fail only. Prerequisites: 90 or more credit hours of coursework, 2.750 overall GPA, 3.000 GPA in CCPA coursework, permission of faculty adviser, enrollment in the B.A. in public relations and strategic communication program, and C or better in CCPA 3382  (or its equivalent for double majors in advertising or journalism).
  
  • CCPA 4300 - Seminar in Political Communication


    Credits: 3

    Advanced study of the role of communication in a public affairs context. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 4302 - Washington Term Studies


    Credits: 3

    Offers an opportunity to study and work in Washington, D.C., as part of American University’s Washington semester. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 ; junior standing; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs.
  
  • CCPA 4303 - Washington Term Studies


    Credits: 3

    Offers an opportunity to study and work in Washington, D.C., as part of American University’s Washington semester. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 ; junior standing; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs.
  
  • CCPA 4304 - Washington Term Studies


    Credits: 3

    Offers an opportunity to study and work in Washington, D.C., as part of American University’s Washington semester. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 ; junior standing; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs.
  
  • CCPA 4305 - Washington Term Directed Studies


    Credits: 3

    An independent study with the goal of producing original research while students are enrolled in American University’s Washington semester. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 ; junior standing; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs.
  
  • CCPA 4310 - History and Philosophy of Free Speech


    Credits: 3

    Examines the philosophical debates on the existence, extent, and effect of free speech on society, including the rights of the individual versus the rights of the collective body politic.
  
  • CCPA 4312 - Seminar in Social Innovation and Nonprofit Engagement


    Credits: 3

    Advanced study of the role of communication in a social innovation and nonprofit context. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 4320 - Public Relations in Local Context


    Credits: 3

    Provides 150 hours of experience working with public relations professionals part time during the fall, summer, or spring terms. Offered as pass/fail only. Prerequisites: 90 or more credit hours of coursework, 2.750 overall GPA, 3.000 GPA in CCPA coursework, permission of faculty adviser, enrollment in the B.A. in public relations and strategic communication program, and C or better in CCPA 3382  (or its equivalent for double majors in advertising or journalism).
  
  • CCPA 4323 - Forensics Workshop


    Credits: 3

    Explores pedagogical methods, theories, and techniques of competitive debate including individual events, tournament administration, professional responsibilities of the forensic educator, and practical experience in forensics and debate competition. Prerequisite: Approval of instructor.
  
  • CCPA 4324 - Competitive Mock Trial


    Credits: 3

    Provides the opportunity to investigate and explore principles of legal advocacy within a competitive environment. Trains students to represent SMU as members of the SMU Mock Trial Team before invitational, regional, and national trial competitions. Prerequisite: Approval of instructor.
  
  • CCPA 4325 - Organizations in Local Context


    Credits: 3

    Students in approved positions gain 150 hours of career-related experience and establish professional contacts. Pass/fail only. Prerequisites: 90 or more credit hours of coursework, 2.750 overall GPA, 3.000 GPA in CCPA coursework, permission of faculty adviser, and enrollment in the B.A. in corporate communication and public affairs program.
  
  • CCPA 4326 - Washington Term Internship


    Credits: 3

    Offered in conjunction with courses taken in Washington, D.C. Provides experience working in public affairs in the nation’s capital, supervised by a faculty member there. Prerequisites: C or better in CCPA 2308  (or CCPA 3360  or DISC 1313  topic: introduction to newswriting), CCPA 2310  (or CCPA 3300 ), CCPA 2327 , and CCPA 2375 ; junior standing; enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs.
  
  • CCPA 4335 - Advanced Digital Communication


    Credits: 3

    Experience in content marketing, search engine optimization, blog writing, live blogging, and client projects that delve into existing and emerging platforms. In-depth focus on management expectations, return on investment, Web analytics, and keyword discovery. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 4338 - Creative Production for Communicators


    Credits: 3

    Introduces basic principles of graphic design and production in tandem with the use of industry-standard hardware and software programs, including the Adobe Creative Suite. Focuses on public relations applications. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs.
  
  • CCPA 4340 - Corporate Public Relations Strategy


    Credits: 3

    Provides business literacy, financial and accounting basics, and case study analysis that enables professionals to implement communication strategies that advance business objectives. Prerequisites: C or better in CCPA 2308  (or DISC 1313  topic: introduction to newswriting), CCPA 2327 , CCPA 2375 , CCPA 3300 , CCPA 3355 ; enrollment in the B.A. in public relations and strategic communication program.
  
  • CCPA 4345 - Seminar in Organizational Communication


    Credits: 3

    Advanced study of the role of communication in an organizational context. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 4375 - Honors Thesis in Communication


    Credits: 3

    Provides advanced students with the opportunity to do original research on a topic related to communication. Students learn how to write research questions, conduct a literature review, engage in qualitative or quantitative methodologies, and present findings. Prerequisites: Honors standing; enrollment in the B.A. in corporate communication and public affairs or B.A. in public relations and strategic communication program.
  
  • CCPA 4376 - Social Entrepreneurship: Creating a Movement and Innovating Through the Social Good


    Credits: 3

    Explores how to use one’s talents, passions, and interests to address world problems with innovative solutions that result in movements and cultural change. Focuses on building a business that realizes success and aids those in need. Prerequisites: C or better in CCPA 3370 ; enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 4378 - Social Entrepreneurship and Stewardship in the Faith-Based Organization


    Credits: 3

    Focuses on the unique nonprofit strategic communication, management, and funding demands of the 21st-century church and faith-based organizational leader. Designed for students interested in creating or serving in innovative, responsive, and fiscally sound religious-based contexts. Topics include strategic planning, branding, power and influence, staff and volunteer management, and stewardship in donor relations. Prerequisites: C or better in CCPA 3370  and CCPA 3380  (or CCPA 3321 ); enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program, or approval of instructor.
  
  • CCPA 4380 - Social Entrepreneurship, Capitalism, and the Wesleyan Tradition


    Credits: 3

    Explores the extraordinary contributions of John Wesley, William Wilberforce, and the Clapham Sect to contemporary understandings of money, philanthropy, and capitalism. Examines practices of the Clapham Sect in Victorian England and explores current developments in social innovation, entrepreneurship, and the challenge of funding nontraditional community-based ministries in the 21st century.
  
  • CCPA 4385 - Communication, Technology, and Globalization


    Credits: 3

    Examines how various communication technologies are used within a strategic communication context and addresses historical, ethical, and legal issues surrounding the use of these technologies. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 4386 - Financial Communication


    Credits: 3

    Familiarizes students with terms, principles, theories, and practices in financial communications. Examines techniques used in investor relations and considers legal and ethical responsibilities. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 4390 - Globalization, Economics, and Communication


    Credits: 3

    The globalization of economic and communicative activity entails a new type of organizing structure as well as an understanding of self and one’s connection (interdependence) to the global marketplace. Examines the rise of globalization and the social, political, and economic activity that has significance for every individual and community across the globe.
  
  • CCPA 4392 - Mustang Consulting I: Introduction to Communication Consulting


    Credits: 3

    Provides a hands-on opportunity to learn and implement the theories and skills necessary to engage in the task of communication consulting. Unlike other models of consulting, the art of communication consultation emphasizes the centrality of organizational communication as a means of assisting clients in addressing their organizational concerns and opportunities. Covers applying communication theory and research to the practice of communication consultation; distinguishing the difference between academic research and communication consulting; and proposing, planning, and implementing a consulting project. Prerequisite: Approval of instructor.
  
  • CCPA 4393 - Mustang Consulting II: Advanced Communication Consulting


    Credits: 3

    This advanced communication consulting course provides the opportunity for students to manage their own communication consulting clients under the supervision of the faculty principal. Students are responsible for all client contact, presentations, and resolutions and are required to implement an entire strategic communication solution on behalf of the client, from planning through evaluation. Prerequisite: Approval of instructor.
  
  • CCPA 4394 - Mustang Consulting III: Leadership Practicum


    Credits: 3

    This strategic communication management/consulting course is for advanced students to develop agency team and project management skills by serving as team leaders for regional and local clients. Prerequisites: Junior or senior standing and approval of instructor.
  
  • CCPA 4395 - Boulevard Consulting Practicum


    Credits: 3

    In this capstone course, students work in teams, conduct original research, and develop and present a comprehensive public relations campaign for an actual client. Prerequisites: C or better in CCPA 2308  (or DISC 1313  topic: introduction to newswriting), CCPA 2327 , CCPA 2375 , CCPA 3300 , CCPA 3355 , CCPA 3382 ; senior standing; enrollment in the B.A. in public relations and strategic communication program.
  
  • CCPA 4396 - Mustang Consulting Internship


    Credits: 3

    Practicum for advanced students whose client workload requires a minimum of 150 contact hours within one term. Prerequisites: Junior or senior standing and approval of instructor.
  
  • CCPA 4397 - Fashion Industry Public Relations Strategy


    Credits: 3

    Focuses on application of public relations principles and practices standard to the fashion industry. Uses case study format to cover public relations planning, development of written materials, and demonstration of effective business communication strategies. Prerequisites: C or better in CCPA 2308  (or JOUR 2312 ) and CCPA 3355   and enrollment in the B.A. in public relations and strategic communication and B.A. in fashion media. (*updated* 11/29/2017; effective Spring 2017)
  
  • CCPA 4398 - CCPA Fellow: Internship


    Credits: 3

    Practicum for advanced student selected to serve as communication coordinator for the Division of Corporate Communication and Public Affairs whose workload requires a minimum of 150 contact hours within one term. Prerequisites: Junior or senior standing and approval of department.
  
  • CCPA 5110 - Directed Study


    Credits: 1

    A close collaboration between the professor and an advanced student who conducts a rigorous project that goes beyond the experience available in course offerings. The student must secure written permission from the instructor and return a completed directed studies form to the Division of Corporate Communication and Public Affairs before the drop/add date in the term during which the study is to be undertaken. Prerequisites: Junior or senior standing; permission of instructor and division chair; and enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 5210 - Directed Study


    Credits: 2

    A close collaboration between the professor and an advanced student who conducts a rigorous project that goes beyond the experience available in course offerings. The student must secure written permission from the instructor and return a completed directed studies form to the Division of Corporate Communication and Public Affairs before the drop/add date in the term during which the study is to be undertaken. Prerequisites: Junior or senior standing; permission of instructor and division chair; and enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 5301 - Topics in Communications


    Credits: 3

    Focuses on the role of communication in contemporary study or practice. Topics vary by instructor. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 5302 - Topics in Communications


    Credits: 3

    Focuses on the role of communication in contemporary study or practice. Topics vary by instructor. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 5303 - Topics in Social Innovation and Nonprofit Engagement


    Credits: 3

    Focuses on the role of communication in the contemporary study or practice of social innovation and social entrepreneurship. Topics vary by instructor. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 5304 - Topics in Organizational Communication


    Credits: 3

    Focuses on the role of communication in the contemporary study or practice of organizations. Topics vary by instructor. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 5305 - Topics in Political Communication


    Credits: 3

    Focuses on the role of communication in the contemporary study or practice of politics. Topics vary by instructor. Prerequisite: Enrollment in the B.A. in corporate communication and public affairs or minor in corporate communication and public affairs program.
  
  • CCPA 5306 - Topics in Public Relations and Strategic Communication


    Credits: 3

    Focuses on the role of communication in the contemporary study or practice of public relations. Topics vary by instructor. Prerequisite: Enrollment in the B.A. in public relations and strategic communication program.
  
  • CCPA 5310 - Directed Study


    Credits: 3

    A close collaboration between the professor and an advanced student who conducts a rigorous project that goes beyond the experience available in course offerings. The student must secure written permission from the instructor and return a completed directed studies form to the Division of Corporate Communication and Public Affairs before the drop/add date in the term during which the study is to be undertaken. Prerequisites: Junior or senior standing; permission of instructor and division chair; and enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 5315 - Directed Study in Engaged Learning


    Credits: 3

    The student must secure written permission from the supervising instructor and return a completed directed studies form to the Division of Corporate Communication and Public Affairs before the drop/add date in the term during which the study is to be undertaken. Prerequisites: Permission of instructor and division chair and enrollment in the B.A. in corporate communication and public affairs, B.A.in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 5320 - Directed Study in Big Ideas


    Credits: 3

    The student must secure written permission from the supervising instructor and return a completed directed studies form to the Division of Corporate Communication and Public Affairs before the drop/add date in the term during which the study is to be undertaken. Prerequisites: Permission of instructor and division chair and enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.
  
  • CCPA 5325 - Directed Study in Caswell Fellowship


    Credits: 3

    The student must secure written permission from the supervising instructor and return a completed directed studies form to the Division of Corporate Communication and Public Affairs before the drop/add date in the term during which the study is to be undertaken. Prerequisites: Permission of instructor and division chair and enrollment in the B.A. in corporate communication and public affairs, B.A. in public relations and strategic communication, or minor in corporate communication and public affairs program.

Civil and Environmental Engineering

  
  • CEE 1301 - Environment and Technology: Ecology and Ethics


    Credits: 3

    Introduces the economic, engineering, ethical, political, scientific, and social considerations of environmental decision-making and management. Examines local, regional, and global topics. Students take off-campus field trips.
  
  • CEE 1302 - Introduction to Civil and Environmental Engineering


    Credits: 3

    Introductory course that emphasizes fundamental science, engineering, and ecological principles. Students develop their analytical and critical thinking skills with real-world problem-solving. Many of the hallmarks of modern society (e.g., high-rise office buildings, increased life span, the virtual elimination of numerous diseases, and reliable long-distance and public transportation systems) are the result of work by environmental and civil engineers. Likewise, environmental and civil engineers are at work on the many problems currently confronting developing nations: housing supply, food production, air and water pollution, spread of disease, traffic congestion, and flood control.
  
  • CEE 1326 - Introduction to Global Development


    Credits: 3

    An interdisciplinary approach in addressing issues of international development. Explores the role and impact of economic, sociopolitical, and scientific principles on issues of the developing world. Lectures focus on the historical underpinning of current trends, theory, and practice of multidisciplinary development, modern issues facing the developing world, and potential courses of action.
  
  • CEE 1331 - Meteorology


    Credits: 3

    Meteorology is the science and study of the earth’s atmosphere and its interaction with the earth and all forms of life. Meteorology seeks to understand and predict the properties of the atmosphere, weather, and climate from the surface of the planet to the edge of space. Appropriate for all interested undergraduates.
  
  • CEE 1378 - Transportation Infrastructure


    Credits: 3

    An overview and definitions of infrastructure elements, with a focus on transportation. Also, principals of infrastructure planning and management, and congestion and performance measures. Includes relationships with the economy, the environment, safety, homeland security, and technology.
  
  • CEE 2121 - Aquatic Chemistry Laboratory


    Credits: 1

    Examines aspects of chemistry that are particularly valuable to the practice of environmental engineering. Provides basic groundwork for the quantitative analysis of water and wastewater systems, and covers fundamental methods of instrumental analysis. Presents elements of thermodynamics, acid-base, redox, and colloidal chemistry as appropriate. Laboratory sessions emphasize design, hands-on conduct of experimental procedures, and interpretation and statistical analysis of derived data. Prerequisite: CHEM 1303 . Pre-requisite or Co-requisite: CEE 2321 .
  
  • CEE 2140 - Mechanics of Materials Laboratory


    Credits: 1

    Experiments in mechanics of deformable bodies, to complement CEE 2340 . Simple tension tests on structural materials, simple shear tests on riveted joints, stress and strain measurements, engineering and true stress, engineering and true strain, torsion testing of cylinders, bending of simple supported beams, deflection of simply supported beams, buckling of columns, strain measurements of pressure vessels, Charpy impact tests, and the effect of stress concentrators. Corequisite: CEE /ME 2340 .
  
  • CEE 2142 - Fluid Mechanics Laboratory


    Credits: 1

    One 3–hour laboratory session per week. Experiments in fluid friction, pumps, boundary layers, and other flow devices to complement lecture material of CEE 2342 . Prerequisite or corequisite: CEE 2342 /ME 2342 .
  
  • CEE 2302 - Authentic Leadership


    Credits: 3

    Building key traits of authentic leadership and emotional intelligence that are critical to leadership success. Cultivating systems thinking about inter-dependencies between human and natural systems. Includes wilderness leadership trip. Prerequisites: DISC 1312  and DISC 1313 , or equivalent.
  
  • CEE 2304 - Fundamentals of Environmental Engineering


    Credits: 3

    Introduction to a scientific and engineering basis for identifying, formulating, analyzing, and understanding various environmental problems, with a focus on material and energy balances for modeling environmental systems and processes. Examines traditional materials in air and water pollution, and emphasizes contemporary topics such as hazardous waste, risk assessment, groundwater contamination, global climate change, stratospheric ozone depletion, and acid deposition. Where appropriate, describes pertinent environmental legislation, derives and applies engineering models, and introduces treatment technologies. Prerequisites: CHEM 1303 , MATH 1338 .
  
  • CEE 2310 - Statics


    Credits: 3

    Equilibrium of force systems, computations of reactions and internal forces, determinations of centroids and moments of inertia, and introduction to vector mechanics. Prerequisite: MATH 1337  or equivalent.
  
  • CEE 2320 - Dynamics


    Credits: 3

    Introduction to kinematics and dynamics of particles and rigid bodies; Newton’s laws; kinetic and potential energy; linear and angular momentum; and work, impulse, and inertia properties. Prerequisite: C or better in CEE 2310 /ME 2310 .
  
  • CEE 2321 - Aquatic Chemistry


    Credits: 3

    Examines aspects of chemistry that are particularly valuable to the practice of environmental engineering. Provides basic groundwork for the quantitative analysis of water and wastewater systems, and covers fundamental methods of instrumental analysis. Presents elements of thermodynamics, acid-base, redox, and colloidal chemistry as appropriate. Prerequisite: CHEM 1303 .
  
  • CEE 2322 - Field Methods for Soil and Water Analysis


    Credits: 3

    Covers topics related to environmentally relevant fieldwork and field data analysis, with emphasis on field and lab practical experiences that are supplemented with necessary lecture. Addresses surface water and groundwater collection as well as the analysis of coliform bacteria, basic water quality parameters, and inorganic contaminants. Topics also include soil collection and analysis, sanitation and water systems in the field, mapping, basic GIS, and systems planning. Prerequisite: Sophomore or above standing.
  
  • CEE 2331 - Fundamentals of Thermal Science (Thermodynamics)


    Credits: 3

    The first and second laws of thermodynamics and thermodynamic properties of ideal gases, pure substances, and gaseous mixtures are applied to power production and refrigeration cycles. Prerequisites: MATH 3302 , CHEM 1303 , PHYS 1303 , and C or better in CEE 2310 /ME 2310 .
  
  • CEE 2340 - Mechanics of Deformable Bodies


    Credits: 3

    Introduction to analysis of deformable bodies, including stress, strain, stress–strain relations, torsion, beam bending and shearing stresses, stress transformations, beam deflections, statically indeterminate problems, energy methods, and column buckling. Prerequisites: C or better in CEE 2310 /ME 2310 . Corequisite: CEE 2140 /ME 2140 .
  
  • CEE 2342 - Fluid Mechanics


    Credits: 3

    Fluid statics, fluid motion, systems and control volumes, basic laws, irrotational flow, similitude and dimensional analysis, incompressible viscous flow, boundary layer theory, and an introduction to compressible flow. Prerequisites: CEE /ME 2310 , MATH 3302 , PHYS 1303 . Prerequisite or corequisite: MATH 3313 .
  
  • CEE 2372 - Introduction to CAD


    Credits: 3

    Provides hands-on, state-of-the-art experience with computer-aided drafting using AutoCAD to produce drawings used for engineering presentations and construction. Students draw lines and curvilinear lines, use blocks and external references, write text, create plot files, and apply many other commands necessary to produce engineering drawings as used to construct environmental, civil, and structural engineering projects.
  
  • CEE 3302 - Engineering Communications


    Credits: 3

    Both oral and written communications skills for engineers: engineering documents, writing standards, and presentations. Includes audience analysis, graphics, collaborative skills, and ethical issues. Students prepare several documents and presentations common in engineering practice. Prerequisite: Junior or senior standing in engineering.
  
  • CEE 3307 - Infrastructure and Environmental Systems Analysis


    Credits: 3

    Introduces students to basic analytical techniques commonly used in the conceptualization, planning, design, and operation management of large-scale civil and environmental infrastructure systems. Topics covered include conceptualization and planning of infrastructure projects; engineering economics and decision making; analytical techniques for infrastructure system design; life-cycle and risk analyses; and data analysis methodologies for infrastructure operation management. Prerequisite: CEE 1302 . Prerequisite/Corequisite: STAT 4340  or STAT 4341 . (*updated* 11/29/2017; effective Spring 2018)
  
  • CEE 3310 - Computational Methods for Civil and Environmental Engineering Applications


    Credits: 3

    Applications of numerical analysis and computer programming techniques to civil and environmental engineering problems. Review of mathematical background is presented with emphasis on numerical modeling and computer-oriented solutions for engineering applications. Topics covered include precision and accuracy, errors, roots of equations, solution of linear algebraic equations, statistics and curve fittings, and numerical integration and differentiation. Also reviews examples from different areas of practice in civil and environmental engineering, including stress transformation, numerical integration to obtain beam deflection, numerical solution of Euler’s buckling equation, roots of the equation for fluid flow in frictional pipe, optimization techniques applied to minimum potential energy, and solutions to the system of equations representing force-displacement relationship of a structure or the concentration of carbon monoxide in a space. Corequisite: MATH 3313 .
  
  • CEE 3323 - Water Resources Engineering


    Credits: 3

    Introduces the hydrologic cycle and associated atmospheric processes through derivation and practical application of the hydrologic budget equation, encompassing precipitation, evaporation, transpiration, groundwater flow, and surface water runoff. Examines unit hydrographs and flood hydrograph routing through application of hydrologic simulation models. Exposes students to probabilistic analysis and extreme value theory for determination of flood and drought hazard. Interpretation and statistical analysis of climatologic, hydrologic, and other environmental data are emphasized. Introduces concepts of professional engineering practice, with emphasis on the need for professional licensing and project management through all phases of a typical project, including conception, planning, preparation of design drawings and specifications for bidding and procurement purposes, the interaction of design and construction professionals, and water resource systems operation. Prerequisite: CEE 2304 . Prerequisite or corequisite: CEE 2342 /ME 2342 .
  
  • CEE 3325 - Groundwater Hydrology


    Credits: 3

    Introduces the hydrologic cycle and the subjects of porosity and permeability. Examines flow theory and its applications, storage properties, the Darcy equation, flow nets, mass conservation, the aquifer flow equation, heterogeneity and anisotropy, regional vertical circulation, unsaturated flow, and recharge. Considers well hydraulics, stream–aquifer interaction, and distributed– and lumped–parameter numerical models, as well as groundwater quality, mixing cell models, contaminant transport processes, dispersion, decay and adsorption, and pollution sources. Prerequisites: MATH 3313 , CEE /ME 2342 .
  
  • CEE 3327 - Principles of Surface Water Hydrology and Water Quality Modeling


    Credits: 3

    Examines the theory and applications of the physical processes of the hydrologic cycle. Reviews different types of water bodies (streams, rivers, estuaries, bays, harbors, and lakes). Examines the principal quality problems associated with bacteria, pathogens, viruses, dissolved oxygen and eutrophication, toxic substances, and temperature. Emphasizes theoretical model approaches. Prerequisites: CEE 2321 , MATH 3313 .
  
  • CEE 3331 - Fundamentals of Air Quality I


    Credits: 3

    Covers the science of air quality and its engineering, public health, and economic aspects. Topics include the sources of air pollutants, transport of pollutants in the environment, and atmospheric chemistry. Reviews the important properties and behavior of airborne particles and gases. Also, the science and national and international policies relating to greenhouse gas emissions, global climate change, and stratospheric ozone depletion. Prerequisites: CHEM 1303 , MATH 1337  or equivalent, and PHYS 1303  or equivalent.
  
  • CEE 3341 - Introduction to Solid and Hazardous Waste Management


    Credits: 3

    Examines technology, health, and policy issues associated with solid waste and hazardous materials. Introduces methods of managing solid and hazardous waste and presents regulations where appropriate. Also, the definition and characteristics of hazardous and solid waste materials, health frameworks, and the distribution of contaminants in the environment. Prerequisites: CEE 2304 , CEE 2321 .
 

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