Apr 19, 2024  
2017-2018 Undergraduate Catalog 
    
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

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ADV 4363 - Logo and Trademark Design


Credits: 3

Explores the theory and practice of personal and corporate identity systems, including symbol and logotype design and their application to various media such as stationery systems, signage, websites, displays, and packaging. Also, issues of legibility, cross-cultural understanding, and the integrity of representation across a variety of media. Prerequisites: ADV 1360 , ADV 2322  or ADV 3323 , and ASAG 1310  or ADV 2323 .



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