Apr 20, 2018  
2017-2018 Undergraduate Catalog 
    
2017-2018 Undergraduate Catalog
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AMAE 3370 - Entrepreneurship and the Hero Adventure


Credits: 3

Considering the risk, obstacles, competition, and demands for change and adaptability in today’s ever-evolving arts market, how do artists and arts entrepreneurs not only survive, but also thrive? Students draw parallels between the “hero journey” structure in storytelling and the grand adventure of entrepreneurship to gain perspective and a practical structure and lens that they can utilize to help build a unique career and life in the arts. Students learn how to take bold but educated risks, how to carve out a niche within the market, and how to persevere in the face of seemingly insurmountable odds.



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