Dec 11, 2024  
2018-2019 Graduate Catalog 
    
2018-2019 Graduate Catalog [ARCHIVED CATALOG]

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BA 6053 - Building and Leading An Innovative Enterprise


Credits: 1.5

Explores the organizational and management requirements that determine the viability of new growth opportunities, with a focus on management of processes that drive innovation and greatly improve the probability of achieving profitable results and a sustainable competitive advantage. Covers new product creation, development, and management topics. Includes lectures, group discussions, case studies, and group projects.



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