Jan 18, 2021  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog
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ADV 4323 - Copywriting


Credits: 3

This workshop covers how to write for radio, television, cable/satellite, and Web-based advertising. Correct grammar, structure, and style are important factors in student success. Explores the blending of visual and verbal elements in the writing of television and radio advertising and promotional material. Restricted to advertising majors only.



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