Oct 22, 2021  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

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CCPA 3310 - Crisis Management


Credits: 3

Examines different strategies and tactics organizations use before, during, and after a crisis to respond to internal and external audiences. Includes the role of emerging media in crisis response. Prerequisite: Restricted to public relations and strategic communication majors.



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