Mar 28, 2024  
2020-2021 Graduate Catalog 
    
2020-2021 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 6377 - Digital Marketing - A Tactical Approach


Credits: 3

Discusses the major digital marketing and advertising channels and serves as a beginner’s guide to deploying tactical media buying skills in a real-world environment. Prerequisite: Enrollment in Online MBA Program.



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