Nov 08, 2024  
2021-2022 Undergraduate Catalog 
    
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2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]

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ADV 3332 - Digital Media Strategy 2

Credits: 3

Utilizes a series of marketing and advertising cases to explore the successes and failures of companies applying the principles learned in ADV 2332 . Socratic in nature, with little lecture; instead, students are expected to participate in class discussions and presentations. Prerequisite: ADV 2332 .


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