Sep 24, 2021  
2021-2022 Undergraduate Catalog 
    
2021-2022 Undergraduate Catalog
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ADV 4342 - Strategic Brand Management 3


Credits: 3

Students apply management concepts, theories, and processes studied and practiced in prior courses to provide strategic and business solutions appropriate for advertising problems. Problems may come from clients and/or the instructor. Restricted to advertising majors only.



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