Nov 23, 2024  
2021-2022 Undergraduate Catalog 
    
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2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]

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CCPA 3335 - Principles of Digital Communication and Social Media

Credits: 3

Addresses the fundamentals, strengths, and weaknesses of each significant social media channel. Includes blog writing, statistics, search engine optimization, and plan writing for a client.  Prerequisite: Restricted to corporate communication and public affairs majors and minors and public relations and strategic communication majors.


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