May 30, 2024  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog
Add to Catalog (opens a new window)

ADV 4323 - Copywriting


Credits: 3

This workshop covers how to write for radio, television, cable/satellite, and Web-based advertising. Correct grammar, structure, and style are important factors in student success. Explores the blending of visual and verbal elements in the writing of television and radio advertising and promotional material. Restricted to advertising majors only.



Add to Catalog (opens a new window)