Jun 24, 2024  
2023-2024 Graduate Catalog 
    
2023-2024 Graduate Catalog
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MKTG 6258 - Business Metrics


Credits: 2

Introduces different metrics used across all businesses activities (e.g., marketing operations and finance), financial statement and profit/loss analysis, and key business and economic concepts for the firm. Prerequisite: Enrollment in the M.S.B.A. program.



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