May 26, 2024  
2023-2024 Graduate Catalog 
    
2023-2024 Graduate Catalog
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STRA 6224 - Entrepreneurial Strategy


Credits: 2

Integrates a number of approaches while addressing strategic issues facing new and small businesses, including enduring factors that influence entrepreneurial and small business management. Topics include business strategy, strategies particular to entrepreneurship, and market and industry analysis. Also, organizing to implement innovative ideas. Assumes the perspective of the entrepreneur. Uses a blend of cases and other readings. Prerequisite or corequisite: STRA 6201 .



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