Corporate Communication and Public Affairs, B.A.

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Admission Requirements

Students planning to major or minor in corporate communication and public affairs must complete:

with a minimum 3.000 GPA across STAT 2331 , CCPA 2310 and CCPA 2327 , and no grade lower than a C in any of the three courses.

CCPA coursework may not be repeated without faculty consent and approval from the chair of corporate communication and public affairs. STAT may be repeated without CCPA consent.

Students must earn a grade of C (not C-) or better for coursework toward major requirements.

SMU Degree Requirements

An SMU undergraduate degree requires a minimum of 120 credit hours and must include completion of the University’s Common Curriculum , one major and a combination of electives and/or other majors or minors. Completion of certain majors requires more than 120 hours to finish the degree. The credit hours within this curriculum are distributed as follows:

Requirements for the Major

Core Requirements (12 Credit Hours)

CCPA 2310 and CCPA 2327 are required prior to entry into the major.

CCPA 2308 - Introduction to Newswriting for Public Relations
or
CCPA 3360 - Business and Professional Communication
or
JOUR 2312 - News Reporting (for declared journalism majors or minors)
CCPA 2310 - Rhetoric, Community, and Public Deliberation
CCPA 2327 - Communication Theory
CCPA 2375 - Communication Research and Data Analytics

Course Requirements (9 Credit Hours)

Enrollment is contingent upon successful completion of all core requirements.

CCPA 2300 - Public Speaking in Context
3 credit hours from an additional CCPA practicum or a CCPA elective at the 3000 level or above

3 practicum credit hours from

Intercultural/International Requirement (3 Credit Hours)

Suggested: CCPA 3309 , CCPA 3321 , CCPA 3341 , CCPA 4385 or CCPA 4390 or JOUR 4360 (or ADV 2343 for declared advertising majors).

Other courses that may meet the intercultural/international requirement are ANTH 3303 , ANTH 3336 , ANTH 3366 , ARHS 3365 , BUSE 3310 , FILM 2362 , FILM 3375 , FREN 4375 , HIST 3321 , PLSC 3345 , PLSC 3346 , RELI 3347 , RELI 3360 , SOCI 3340 , WGST 2322 , WGST 3310 , WL 3372 .

Track-Specific Requirements (12 Credit Hours)

Majors must complete all course requirements under one of the following tracks:

Social Innovation and Nonprofit Engagement

and one of the following:

Organizational Communication

and one of the following:

Public Affairs and Political Communication

and one of the following:

Ethics Course Requirement (3 Credit Hours)

One course from the following:

Second Major or Minor

To be determined with counsel of adviser; hours vary according to choice.

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Corporate Communication and Public Affairs, B.A.

Admission Requirements

SMU Degree Requirements

Requirements for the Major

Core Requirements (12 Credit Hours)

Course Requirements (9 Credit Hours)

3 practicum credit hours from

Intercultural/International Requirement (3 Credit Hours)

Track-Specific Requirements (12 Credit Hours)

Social Innovation and Nonprofit Engagement

and one of the following:

Organizational Communication

and one of the following:

Public Affairs and Political Communication

and one of the following:

Ethics Course Requirement (3 Credit Hours)

Second Major or Minor

Total for the Major Only: 39 Credit Hours