Graduate Certificate in Marketing

Certificate Requirements

(7 courses, 16 credit hours)

• MAST 6478 - Data Analytics (4 credit hours)
• MKTG 6201 - Marketing Management
• MKTG 6204 - Consumer Behavior
• MKTG 6205 - Customer Insights and Market Intelligence
• MKTG 6206 - Marketing Mix Implementation
• MKTG 6232 - Digital and Social Media Marketing
• At least one additional MKTG course