Jun 23, 2024  
2018-2019 Undergraduate Catalog 
    
2018-2019 Undergraduate Catalog [ARCHIVED CATALOG]

Course Descriptions


 

Other Courses

  
  • HUM 2101 - Getting There From Here: Planning for Life After College


    Credits: 1

    Focuses on career preparation. Alumni in diverse fields will address topics such as how to think and write effectively, how to network, and how to learn from failure.
  
  • SCI 2101 - Getting There From Here: Planning for Life After College


    Credits: 1

    Focuses on career preparation. Alumni in diverse fields will address topics such as how to think and write effectively, how to network, and how to learn from failure.
  
  • SSC 2101 - Getting There From Here: Planning for Life After College


    Credits: 1

    Focuses on career preparation. Alumni in diverse fields will address topics such as how to think and write effectively, how to network, and how to learn from failure.

Accounting

  
  • ACCT 2301 - Introduction to Financial Accounting


    Credits: 3

    Develops an understanding of how the fundamental activities of a business enterprise are reflected in its financial statements, and how financial accounting information can be used effectively for external decision-making purposes (decisions such as investment, credit, risk management, and financing). Prerequisites: ECO 1311 , ECO 1312  and MATH 1309  or MATH 1337 .
  
  • ACCT 2302 - Introduction to Managerial Accounting


    Credits: 3

    Introduces the use of accounting information for management purposes, including decision-making, planning, and control of operations. Students learn to integrate topics in cost determination, economic analysis, budgeting, and management and financial control. Prerequisite: ACCT 2301 .
  
  • ACCT 2310 - Accounting Concepts


    Credits: 3

    A broad introduction to financial, cost, and managerial accounting concepts and practices. Stresses the understanding of financial statements as contrasted to the preparation of these documents. Covers product cost, including estimating overhead and the underlying assumptions. Discusses using managerial accounting techniques for decision-making, including break-even analysis, relevant costing, and budgeting. Students who already have credit for ACCT 2301  will not receive credit for this course. Cox majors and minors in business administration will not receive credit for this course and may not enroll in it.
  
  • ACCT 3311 - Intermediate Accounting I


    Credits: 3

    An overview of financial statements and revenue recognition that focuses on the left-hand side (assets) of the balance sheet. Provides the necessary foundation for comprehension by users and preparers of the information in financial statements. Prerequisite: ACCT 2302 . Reserved for Cox majors.
  
  • ACCT 3312 - Intermediate Accounting II


    Credits: 3

    Continuation of ACCT 3311 . Focuses on items on the right-hand side (liabilities and stockholders’ equity) of the balance sheet. Prerequisite: ACCT 3311 . Reserved for Cox majors.
  
  • ACCT 3391 - Ethics in Accounting


    Credits: 3

    Develops students’ ability to identify and evaluate ethical issues related to accounting and business management in a corporate environment. Students seeking accounting certification should note that ACCT 3391 is a gateway course for eligibility to take the CPA examination. Prerequisite: Accounting major with senior standing or ACCT 5325 . Reserved for Cox majors.
  
  • ACCT 4116 - Tax Compliance


    Credits: 1

    Provides tax students with a general understanding of corporate, partnership, and Sub-S corporation tax rules. Teaches students to prepare tax returns for each of these entities and how the information on these returns affects individuals. Prepares students for the tax internships they will be working on in the spring. Prerequisite: ACCT 4315 . Reserved for Cox majors.
  
  • ACCT 4307 - Business Modeling with Spreadsheets


    Credits: 3

    Introduces advanced quantitative modeling techniques for business decision-making. Covers a variety of modeling techniques, business analytics concepts, and data analysis tools. Students learn to implement these techniques in spreadsheet models that assist businesses in understanding and managing risk and improving decision-making. Applications cover a broad range of functional areas, including accounting, finance, marketing, and operations. Prerequisites: ACCT 2302 , ITOM 2308 , ITOM 3306 , and FINA 3320 . Reserved for Cox majors.
  
  • ACCT 4311 - Cost Accounting I


    Credits: 3

    Focuses on the measurement, accumulation, and control of costs. Topics include product cost accounting, cost behavior analysis, direct costing, standard cost variance analysis, and relevant cost analysis. Prerequisite: ACCT 2302 . Reserved for Cox majors.
  
  • ACCT 4315 - Federal Income Tax I


    Credits: 3

    Covers the conceptual basis and structure for the determination of income taxes, including the tax research methods used in preparing tax returns, solving problems, and planning business decisions. Prerequisite: ACCT 2302 . Reserved for Cox majors.
  
  • ACCT 5314 - Audit Risk and Controls


    Credits: 3

    Covers understanding, developing, and analyzing financial and management accounting systems; applying fundamental concepts to contemporary issues; and analyzing management internal control functions. Presents the behavioral characteristics and mechanics of accounting fraud. Prerequisite: ACCT 3311 . Reserved for Cox majors.
  
  • ACCT 5317 - Accounting Theory


    Credits: 3

    Study of selected topics and current issues in the area of accounting theory. Prerequisite: ACCT 3312 . Reserved for Cox majors.
  
  • ACCT 5318 - Independent Studies in Accounting


    Credits: 3

    Directed research in accounting. Prerequisites: ACCT 3311 , junior standing, and instructor approval.
  
  • ACCT 5319 - Independent Studies in Accounting


    Credits: 3

    Directed research in accounting. Prerequisites: ACCT 3311 , junior standing, and instructor approval.
  
  • ACCT 5325 - Accounting Internship


    Credits: 3

    Prerequisites: Senior standing and departmental approval.
  
  • ACCT 5326 - Accounting Internship


    Credits: 3

    Prerequisites: Senior standing and departmental approval.

Advertising

  
  • ADV 1300 - Survey of Advertising


    Credits: 3

    Introductory course for majors and nonmajors that surveys the field of advertising and explores how it fits into society. Topics include history, law, ethics, social dynamics, economic implications, and the advertising campaign planning process. Examines the process of advertising from the perspectives of art, business, and science. Required for all majors and minors.
  
  • ADV 1321 - Introduction to Creativity


    Credits: 3

    A survey of the theoretical, practical, and ethical issues associated with creative thinking. Examines individual and organizational strategies for promoting creativity and the creative thinker’s role in shaping the culture. Also, highlights the intellectual connections between the scholarship in creativity and advertising industry practice. Students who complete this course may apply for admission to the Temerlin Advertising Institute’s creative program. Students must earn a B or better in ADV 1321 to be eligible for admission to the creative program. Prerequisite or corequisite: ADV 1300 .
  
  • ADV 1331 - Digital Media Landscapes


    Credits: 3

    Introduces the technologies and processes associated with mobile, Web, and other interactive experiences. Topics include how the Internet works, interaction design, information architecture, visual design, and the development process. Students must earn a B or better in ADV 1331 to be eligible for admission to the interactive media strategy program. Prerequisite or corequisite: ADV 1300 .
  
  • ADV 1341 - Marketing Principles of Advertising


    Credits: 3

    Students learn the basic principles of consumer marketing and the role of advertising in the marketing mix. Emphasizes marketing and advertising strategy and planning processes through case studies in which students develop advertising answers to marketing problems and opportunities. Students must earn a B or better in ADV 1341 to be eligible for admission to the strategic brand management program. Prerequisite or corequisite: ADV 1300 . Students may not receive credit for both ADV 1341 and MKTG 3340 .
  
  • ADV 1360 - Creative Production


    Credits: 3

    Students learn the basic principles of advertising design and production in tandem with the use of industry-standard hardware and software programs, including the Adobe Creative Suite.
  
  • ADV 2301 - Consumer Behavior


    Credits: 3

    Covers theories from psychology, social psychology, sociology, anthropology, economics, marketing, and communications to explore the consumer decision-making process. Includes theories of motivation, attitudes, beliefs, and learning, with a direct application to advertising. Restricted to advertising majors and minors. Students may not receive credit for this course and MKTG 3343  unless the ADV credit predates enrollment in MKTG 3343. Advertising majors and minors who are business double majors may use MKTG 3343 credit toward their major/minor requirements.
  
  • ADV 2302 - Advertising, Society, and Ethics


    Credits: 3

    Broad overview of the interaction of advertising with society. Examines economic, social, and ethical issues as well as legal and regulatory constraints. Prerequisites: ADV 1300  and ADV 1321 , ADV 1331 , or ADV 1341 . Restricted to advertising majors and minors.
  
  • ADV 2322 - Concepting


    Credits: 3

    A workshop for developing ideation skills and helping students self-identify as art directors or writers. Students acquire techniques and develop personal discipline inherent to the generation of novel, sophisticated creative work based on a solid concept: the distinctive, guiding idea that drives campaign messages. Assignments are evaluated in group critiques, and each student completes a final portfolio by term’s end. Prerequisites: ADV 1300 , ADV 1321 . Restricted to advertising majors.
  
  • ADV 2323 - Word and Image, Art and Design: 1900-Present


    Credits: 3

    Contemporary designers and artists create meaningful, persuasive, and expressive works through a combination of images and text. These works of graphic design and art shape the visual culture of every aspect of life, from the look of media and information networks to people’s experience of the cities in which they live. This course surveys the modern and contemporary history of works of art and design that demand to be read as much as seen, from the industrial age to the knowledge economy.
  
  • ADV 2332 - Digital Media Strategy 1


    Credits: 3

    Focuses on strategies used by marketers and advertisers to engage fragmented audiences using paid media (television, radio, print, online display, mobile, or paid search), owned media (websites, Facebook pages, retail environments, and special events), and earned media (word-of-mouth and social media channels). Covers strategies for engagement (i.e., fostering direct relationships with prospects and customers through dialogue). Prerequisites: ADV 1300 , ADV 1331 . Restricted to advertising majors.
  
  • ADV 2333 - Internet and Mobile Advertising


    Credits: 3

    Focuses on the tactical side of purchasing, placing, and improving interactive media marketing. Topics include paid search, paid social media placement, and display advertising. Explores the burgeoning world of mobile advertising, location-based advertising, and second-screen interaction. Restricted to advertising majors.
  
  • ADV 2342 - Strategic Brand Management 1


    Credits: 3

    Provides the basic concepts, duties, skills, problem-solving techniques, and processes of an account brand manager. Covers industry trends, agency structure, and the tools to be a leader in advertising who uplifts brands, engages consumers, and moves market share. Prerequisites: ADV 1300 , ADV 1341 . Restricted to advertising majors.
  
  • ADV 2343 - International Advertising


    Credits: 3

    Explores the rapidly changing global environment that influences marketing and advertising, including research, management, strategy, media, and execution. Students learn to recognize similarities and differences between countries and consumers based on tangible cultural indicators, and they develop the necessary leadership and problem-solving tools to effectively communicate and advertise products in a global marketplace. Restricted to advertising majors.
  
  • ADV 3050 - Internship


    Credits: 0

    Off-campus opportunity in a professional setting where students apply principles learned in various advertising courses. Students may be placed for the fall, spring, or summer terms. Departmental consent required.
  
  • ADV 3150 - Internship


    Credits: 1

    Off-campus opportunity in a professional setting where students apply principles learned in various advertising courses. Students may be placed for the fall, spring, or summer terms. Through weekly, midterm, and final reports; the completion of an essay; and the satisfactory accomplishment of 50, 100, or 150 hours of work, a student may earn one, two, or three academic credit hours respectively. Only three total credit hours may be earned through internships. Departmental consent required.
  
  • ADV 3250 - Internship


    Credits: 2

    Off-campus opportunity in a professional setting where students apply principles learned in various advertising courses. Students may be placed for the fall, spring, or summer terms. Through weekly, midterm, and final reports; the completion of an essay; and the satisfactory accomplishment of 50, 100, or 150 hours of work, a student may earn one, two, or three academic credit hours respectively. Only three total credit hours may be earned through internships. Departmental consent required.
  
  • ADV 3303 - Advertising Media


    Credits: 3

    Covers principles essential to media planners, buyers, and sellers. Includes media audience analysis, media vehicle comparisons, and budgeting. Students master the elements of media plans used in major advertising agencies. Restricted to advertising majors.
  
  • ADV 3304 - Advertising Research


    Credits: 3

    Explores a variety of research methods, sources, and issues, with a focus on the proper role of research in advertising planning. Students design, execute, analyze, and present primary and secondary research projects. Restricted to advertising majors.
  
  • ADV 3305 - Business Communication


    Credits: 3

    Provides the framework and tools for successful communication in business environments. Focuses on the written, oral, and interpersonal communication skills that are needed in planned and impromptu situations to effectively and efficiently convey information and deliver messages that meet professional standards. Restricted to advertising majors.
  
  • ADV 3322 - Portfolio


    Credits: 3

    A workshop course devoted to the continued development and professional-level execution of an advertising portfolio reflecting mastery of strategic and conceptual thinking. Work is prepared and evaluated to satisfy highest industry standards for placement. A jury of creative professionals reviews portfolios at an end-of-term critique. Prerequisite: ADV 2322 .
  
  • ADV 3323 - Introduction to Graphic Design


    Credits: 3

    An introduction to graphic design as a form of visual communication through the use of type, image, form, and color. Projects explore principles of perception, visual identity and communication, thematic structure and hierarchy, creative problem-solving, and basic design practices of critique and discussion. Prerequisite: ADV 1360  or ADV 2322 .
  
  • ADV 3332 - Digital Media Strategy 2


    Credits: 3

    Utilizes a series of marketing and advertising cases to explore the successes and failures of companies applying the principles learned in ADV 2332 . Socratic in nature, with little lecture; instead, students are expected to participate in class discussions and presentations. Prerequisites: ADV 2332 .
  
  • ADV 3333 - Media Measurement and Metrics


    Credits: 3

    Focuses on the tools, methods, and new metrics advertisers use to glean deeper consumer insights and more accurately measure the relative success of marketing campaigns. Topics include media segmentation, assessing audience exposure, ROI, Web analytics, big data, and quantitative and qualitative research methodologies. Restricted to advertising majors only. (*updated* 11/29/2018; effective Spring 2019)
  
  • ADV 3342 - Strategic Brand Management 2


    Credits: 3

    Provides the basic concepts, duties, skills, problem-solving techniques, and processes of an account brand manager. Covers industry trends, agency structure, and the tools to be a leader in advertising who uplifts brands, engages consumers, and moves market share. Prerequisite: ADV 2342 .
  
  • ADV 3343 - Advertising Account Planning


    Credits: 3

    Focuses on account planning, which is a research-based and consumer-centered approach to the strategic development of advertising. Students review qualitative and quantitative research practices used in advertising as well as the planning techniques used by account planners. Includes the creation of strategic briefs, primary research among consumers, and reports that contribute to the creative and media elements of an advertising campaign. Restricted to advertising majors only. (*updated* 11/29/2018; effective Spring 2019)
  
  • ADV 3350 - Internship


    Credits: 3

    Off-campus opportunity in a professional setting where students apply principles learned in various advertising courses. Students may be placed for the fall, spring, or summer terms. Through weekly, midterm, and final reports; the completion of an essay; and the satisfactory accomplishment of 50, 100, or 150 hours of work, a student may earn one, two, or three academic credit hours respectively. Only three total credit hours may be earned through internships. Departmental consent required.
  
  • ADV 3361 - Typography


    Credits: 3

    Introduces the fundamentals of typography. Explores the history of typographic forms, typographic anatomy, vocabulary, principles of composition, the expressive potential of type, the intricacies of spacing between individual letterforms and lines of type, and legibility across a variety of media and across varying distances and speeds of delivery. Prerequisites: ADV 1360 , ADV 3323 , and ASAG 1310  or ADV 2323 .
  
  • ADV 4106 - Professional Seminars


    Credits: 1

    Short courses that allow students to explore aspects of the field of advertising not covered by formal classes. Restricted to advertising majors.
  
  • ADV 4322 - Advanced Portfolio


    Credits: 3

    A workshop course devoted to the continued development and professional-level execution of an advertising portfolio reflecting mastery of strategic and conceptual thinking. Work is prepared and evaluated to satisfy highest industry standards for placement. A jury of creative professionals reviews portfolios at an end-of-term critique. Prerequisite: ADV 3322 .
  
  • ADV 4323 - Copywriting


    Credits: 3

    This workshop covers how to write for radio, television, cable/satellite, and Web-based advertising. Correct grammar, structure, and style are important factors in student success. Explores the blending of visual and verbal elements in the writing of television and radio advertising and promotional material. Restricted to advertising majors only. (*updated* 11/29/2018; effective Spring 2019)
  
  • ADV 4332 - Digital Media Strategy 3: Digital Media Practicum


    Credits: 3

    Students solve real-world digital media problems using lessons and tools learned in previous courses. Problems may come from clients and/or the instructor. Restricted to advertising majors only. (*updated* 11/29/2018; effective Spring 2019)
  
  • ADV 4333 - Topics in Digital Media Marketing


    Credits: 3

    Covers the process of concepting, designing, and building interactive experiences that engage customers but do not feel like ads. Restricted to advertising majors only. (*updated* 11/29/2018; effective Spring 2019)
  
  • ADV 4342 - Strategic Brand Management 3: Applied Brand Strategies


    Credits: 3

    Students apply management concepts, theories, and processes studied and practiced in prior courses to provide strategic and business solutions appropriate for advertising problems. Problems may come from clients and/or the instructor. Restricted to advertising majors only. (*updated* 11/29/2018; effective Spring 2019)
  
  • ADV 4343 - Strategic Promotion Management


    Credits: 3

    Focuses on the selection and management of specialized forms of promotion, including in-store marketing, price promotion, direct marketing, event sponsorship, product placement, branded entertainment, public relations, viral marketing, and other tools available to the marketing communications practitioner. Restricted to advertising majors only. (*updated* 11/29/2018; effective Spring 2019)
  
  • ADV 4363 - Logo and Trademark Design


    Credits: 3

    Explores the theory and practice of personal and corporate identity systems, including symbol and logotype design and their application to various media such as stationery systems, signage, websites, displays, and packaging. Also, issues of legibility, cross-cultural understanding, and the integrity of representation across a variety of media. Prerequisites: ADV 1360 , ADV 2322  or ADV 3323 , and ASAG 1310  or ADV 2323 .
  
  • ADV 4364 - Publication Design


    Credits: 3

    Examines the graphic designer’s role in the layout and design of publications. Lectures and studio work cover historical and current practices and technologies used to produce multipage publications. Also, issues of legibility and enhanced storytelling. Students produce visualizations for several publications using the elements of layout with typography and art. Prerequisites: ADV 1360 , ADV 2322  or ADV 3323 , and ASAG 1310  or ADV 2323 .
  
  • ADV 4366 - Visualization of Information


    Credits: 3

    Addresses visual problem-solving and emphasizes methods of translating complex data into clear, visually dynamic solutions. Topics include corporate communication systems, publication, way-finding, interaction design, and explanatory and interactive graphics for use in print and digital media. Prerequisites: ADV 1360 , ADV 2361 or ADV 3323 , and ASAG 1310 .
  
  • ADV 4399 - Advertising Campaigns


    Credits: 3

    Integrating the major advertising principles, students develop and present an advertising campaign. Includes research, creative strategy, media plan, and presentation of the campaign to a client. Prerequisites: ADV 3303 , ADV 3304 . Restricted to advertising majors.
  
  • ADV 5110 - Directed Study


    Credits: 1

    Independent study under the direction and supervision of a full-time faculty member. A directed study is a close collaboration between the professor and an advanced student who conducts a rigorous project that goes beyond the experience available in course offerings. The student must secure written permission from the instructor and return a completed Directed Studies Approval Form to the Temerlin Advertising Institute before the start of the term. Instructor and departmental consent required. Prerequisite: Junior standing. Restricted to advertising majors.
  
  • ADV 5210 - Directed Study


    Credits: 2

    Independent study under the direction and supervision of a full-time faculty member. A directed study is a close collaboration between the professor and an advanced student who conducts a rigorous project that goes beyond the experience available in course offerings. The student must secure written permission from the instructor and return a completed Directed Studies Approval Form to the Temerlin Advertising Institute before the start of the term. Instructor and departmental consent required. Prerequisite: Junior standing. Restricted to advertising majors.
  
  • ADV 5301 - Topics in Advertising


    Credits: 3

    Focuses on special topics in advertising such as timely, evolving, ethical, and/or international issues immediately relevant to the advertising industry. Prerequisite: ADV 1300 . Restricted to advertising majors.
  
  • ADV 5302 - Topics in Advertising


    Credits: 3

    Focuses on special topics in advertising such as timely, evolving, ethical, and/or international issues immediately relevant to the advertising industry. Prerequisite: ADV 1300 . Restricted to advertising majors.
  
  • ADV 5310 - Directed Study


    Credits: 3

    Independent study under the direction and supervision of a full-time faculty member. A directed study is a close collaboration between the professor and an advanced student who conducts a rigorous project that goes beyond the experience available in course offerings. The student must secure written permission from the instructor and return a completed Directed Studies Approval Form to the Temerlin Advertising Institute before the start of the term. Instructor and departmental consent required. Prerequisite: Junior standing. Restricted to advertising majors.

Aerospace Studies (ROTC)

  
  • AERO 1103 - Foundations of the United States Air Force


    Credits: 1

    Introduces the USAF and the AFROTC. Topics include mission and organization of the USAF, officership and professionalism, military customs and courtesies, USAF officer opportunities, and communication skills.
  
  • AERO 1104 - Foundations of the United States Air Force


    Credits: 1

    Introduces the USAF and the AFROTC. Topics include mission and organization of the USAF, officership and professionalism, military customs and courtesies, USAF officer opportunities, and communication skills.
  
  • AERO 2100 - Cooperative Education in Aerospace Studies


    Credits: 1

    Supervised work in a job directly related to the student’s major, professional field of study, or career objective, 1-3 hours each week. Prerequisites: Permission of division chair; student must meet employer’s requirements. May be repeated for credit.
  
  • AERO 2103 - The Evolution of USAF Air and Space Power


    Credits: 1

    Examines general aspects of air and space power from the first balloons and dirigibles to the space-age global positioning systems of the Persian Gulf War. Extrapolates the development of Air Force capabilities (competencies) and missions (functions), and demonstrates the evolution of USAF air and space power. Students develop their communication skills and discuss the importance of the Air Force core values using operational examples and historical Air Force leaders.
  
  • AERO 2104 - The Evolution of USAF Air and Space Power


    Credits: 1

    Examines general aspects of air and space power from the first balloons and dirigibles to the space-age global positioning systems of the Persian Gulf War. Extrapolates the development of Air Force capabilities (competencies) and missions (functions), and demonstrates the evolution of USAF air and space power. Students develop their communication skills and discuss the importance of the Air Force core values using operational examples and historical Air Force leaders.
  
  • AERO 2200 - Cooperative Education in Aerospace Studies


    Credits: 2

    Supervised work in a job directly related to the student’s major, professional field of study, or career objective, 1-3 hours each week. Prerequisites: Permission of division chair; student must meet employer’s requirements. May be repeated for credit.
  
  • AERO 2300 - Cooperative Education in Aerospace Studies


    Credits: 3

    Supervised work in a job directly related to the student’s major, professional field of study, or career objective, 1-3 hours each week. Prerequisites: Permission of division chair; student must meet employer’s requirements. May be repeated for credit.
  
  • AERO 2400 - Cooperative Education in Aerospace Studies


    Credits: 4

    Supervised work in a job directly related to the student’s major, professional field of study, or career objective, 1-3 hours each week. Prerequisites: Permission of division chair; student must meet employer’s requirements. May be repeated for credit.
  
  • AERO 3431 - Air Force Leadership


    Credits: 4

    A study of leadership, management fundamentals, professional knowledge, Air Force personnel and evaluation systems, leadership ethics, and communication skills required of an Air Force junior officer. Uses case studies to examine Air Force leadership and management situations as a means of demonstrating and exercising practical application of the concepts being studied.
  
  • AERO 3432 - Air Force Leadership


    Credits: 4

    A study of leadership, management fundamentals, professional knowledge, Air Force personnel and evaluation systems, leadership ethics, and communication skills required of an Air Force junior officer. Uses case studies to examine Air Force leadership and management situations as a means of demonstrating and exercising practical application of the concepts being studied.
  
  • AERO 4100 - Cooperative Education in Aerospace Studies


    Credits: 1

    Supervised work in a job directly related to the student’s major, professional field of study, or career objective, 1-3 hours each week. Prerequisites: 12 hours of credit in aerospace studies; permission of division chair. Student must meet employer’s requirements. May be repeated for credit.
  
  • AERO 4200 - Cooperative Education in Aerospace Studies


    Credits: 2

    Supervised work in a job directly related to the student’s major, professional field of study, or career objective, 1-3 hours each week. Prerequisites: 12 hours of credit in aerospace studies; permission of division chair. Student must meet employer’s requirements. May be repeated for credit.
  
  • AERO 4300 - Cooperative Education in Aerospace Studies


    Credits: 3

    Supervised work in a job directly related to the student’s major, professional field of study, or career objective, 1-3 hours each week. Prerequisites: 12 hours of credit in aerospace studies; permission of division chair. Student must meet employer’s requirements. May be repeated for credit.
  
  • AERO 4400 - Cooperative Education in Aerospace Studies


    Credits: 4

    Supervised work in a job directly related to the student’s major, professional field of study, or career objective, 1-3 hours each week. Prerequisites: 12 hours of credit in aerospace studies; permission of division chair. Student must meet employer’s requirements. May be repeated for credit.
  
  • AERO 4431 - National Security Forces in Contemporary American Society and Preparation for Active Duty


    Credits: 4

    Examines the national security process, regional studies, advanced leadership ethics, and Air Force doctrine. Focuses on the military as a profession, officership, military justice, civilian control of the military, preparation for active duty, current issues affecting military professionalism, and communication skills.
  
  • AERO 4432 - National Security Forces in Contemporary American Society and Preparation for Active Duty


    Credits: 4

    Examines the national security process, regional studies, advanced leadership ethics, and Air Force doctrine. Focuses on the military as a profession, officership, military justice, civilian control of the military, preparation for active duty, current issues affecting military professionalism, and communication skills.

American Sign Language

  
  • ASL 1401 - American Sign Language I


    Credits: 4

    An introductory study of grammar and language, with an emphasis on developing question-and-answer skills. The student learns conversational strategies to help maintain a conversation.
  
  • ASL 1402 - American Sign Language II


    Credits: 4

    Examines the development of receptive and expressive language skills. The student learns to express, negotiate, and interpret meaning in American Sign Language. Prerequisite: ASL 1401.

Arts Management and Arts Entrepreneurship

  
  • AMAE 3301 - Introduction to Arts Management


    Credits: 3

    Provides a foundation in the management of arts organizations, creative enterprises, and other endeavors. Students explore key issues in the management of arts organizations and events at local, regional, national, and international levels.
  
  • AMAE 3305 - Budgeting and Financial Literacy in the Arts


    Credits: 3

    Students learn techniques for understanding the financial skills needed to manage arts-related businesses and creative entrepreneurship endeavors from a practical perspective. Activities include exploring the various structures for arts entities and artists; preparing a mission statement and budget; and learning how to read, analyze, and understand financial reports; implement internal controls and policies and procedures; and how to understand relevant audit, tax, and financial reporting requirements.
  
  • AMAE 3322 - Marketing the Arts


    Credits: 3

    Introduces the fundamental concepts of marketing and their practical implementation by arts organizations and arts professionals. Discussion of examples and cases help illustrate applications of theory and familiarize students with essentials such as the production, pricing, promotion, and delivering of arts goods and services to audiences, markets, and the community.
  
  • AMAE 3370 - Entrepreneurship and the Hero Adventure


    Credits: 3

    Considering the risk, obstacles, competition, and demands for change and adaptability in today’s ever-evolving arts market, how do artists and arts entrepreneurs not only survive, but also thrive? Students draw parallels between the “hero journey” structure in storytelling and the grand adventure of entrepreneurship to gain perspective and a practical structure and lens that they can utilize to help build a unique career and life in the arts. Students learn how to take bold but educated risks, how to carve out a niche within the market, and how to persevere in the face of seemingly insurmountable odds.
  
  • AMAE 3387 - Creative Entrepreneurship and Attracting Capital


    Credits: 3

    Students explore ways to attract capital. Topics include crowdfunding, event-based fundraising, pitching angel investors and venture capitalists, grant writing, bartering, acting entrepreneurially in existing organizations, startup processes, and other key topics of creative entrepreneurship.
  
  • AMAE 4315 - Directed Studies in Arts Management


    Credits: 3

    Students work with a faculty member on a mutually agreed upon topic in the area of arts management and/or arts entrepreneurship. Student must receive permission from department and instructor. (*updated* 1/28/2019; effective Spring 2019)
  
  • AMAE 4321 - Law and the Arts


    Credits: 3

    Students examine, debate, and critically assess legal and ethical aspects of the creation, collection, and preservation of works of art and antiquity; the management of intellectual property and related rights in works of visual and performing arts; relationships between and among creators, performers, dealers, collectors, theatres, museums, and the public; and broader domestic and international issues impacting the art world.
  
  • AMAE 4326 - Cultural Policy


    Credits: 3

    An overview of policy analysis and practice of the cultural sector in its different areas (heritage, visual, performing arts, etc.) and perspectives. Analyzes historical and theoretical backgrounds of cultural policy; cultural policies in practice (stylized facts and geographical and political divergence at the local, national, and international level); evaluation of cultural policies and their socioeconomic impact; culture, diversity, and development; cultural access and arts education.
  
  • AMAE 4375 - Social Entrepreneurship: Creating a Movement and Innovating Through Social Good


    Credits: 3

    Explores how to use one’s talents, passions, and interests to address world problems with innovative solutions that result in movements and cultural change. Focuses on building a business that realizes success and aids those in need.
  
  • AMAE 4377 - Accelerating a Startup: Going From Idea to Implementation


    Credits: 3

    Provides hands-on training and instruction on how to start, build, and grow a business from idea to implementation. Topics covered include feasibility analysis, market research, financial projections, the process of going to market, team building, and growth of the business. Acceptance to the course is competitive and based on submitted applications from teams of students; each team must include at least one student in the Meadows School of the Arts. It is preferred that applicants are juniors or seniors. An application does not guarantee admission. Selected students receive a predetermined amount of startup funds at the beginning of the class, and they may choose to work with professional mentors, advisers, and experienced entrepreneurs at the Dallas Entrepreneur Center’s business incubator.
  
  • AMAE 4385 - Negotiation Skills


    Credits: 3

    Covers conflict theory and the negotiation skills artists and arts managers use to represent themselves, their work, and their institutions. Topics include assessing individual conflict styles, using the strengths of an individual style to make an effective negotiation plan, and preparing and practicing negotiations in order to be more comfortable navigating interactions in life and business.
  
  • AMAE 4390 - Developing Creative Strategies: Planning for Success


    Credits: 3

    Students brainstorm; develop original concepts; and explore business models, team-building, and innovation to create a plan of action for a career in the arts and creative economy.

Anthropology

Note: All 2000-level and 3000-level anthropology courses are open to first-year students. Undergraduate and graduate students may take 4000-level and 5000-level courses; however, undergraduate students must have introductory coursework in the appropriate subfield or permission of the department. Anthropology courses are grouped into subfields as follows.

 

General ANTH 1321, ANTH 4399, ANTH 5334, ANTH 5335
Archaeology ANTH 2302, ANTH 2380, ANTH 2463, ANTH 3304, ANTH 3312, ANTH 3313, ANTH 3315, ANTH 3318, ANTH 3321, ANTH 3334, ANTH 3353, ANTH 3370, ANTH 3373, ANTH 3374, ANTH 3384, ANTH 3388, ANTH 3390, ANTH 3399, ANTH 4300, ANTH 4325, ANTH 4333, ANTH 4383, ANTH 4385, ANTH 4387, ANTH 4388, ANTH 5310, ANTH 5381, ANTH 5382, ANTH 5681
Cultural/Social Anthropology ANTH 2301, ANTH 2370, ANTH 3301, ANTH 3303, ANTH  3306, ANTH 3310, ANTH 3314, ANTH 3319, ANTH 3323, ANTH 3328, ANTH 3333, ANTH 3336, ANTH 3345, ANTH 3346, ANTH 3348, ANTH 3350, ANTH 3353, ANTH 3354, ANTH 3355, ANTH 3358, ANTH 3359, ANTH 3366, ANTH 3368, ANTH 3385, ANTH 4303, ANTH 4304, ANTH 4305, ANTH 4307, ANTH 4309, ANTH 4343, ANTH 4345, ANTH 4346, ANTH 4348, ANTH 4384, ANTH 5336, ANTH 5344
Anthropological Linguistics ANTH 3361
Biological Anthropology ANTH 2415, ANTH 3302, ANTH 3307, ANTH 3350, ANTH 3351, ANTH 5310

 

  
  • ANTH 1321 - Anthropology: A Four-Field Approach


    Credits: 3

    Introduces the four subdisciplines of anthropology: sociocultural anthropology, linguistics, archaeology, and biological anthropology. Includes a series of hands-on learning assignments, in-class activities and discussions, and writing assignments.
  
  • ANTH 2130 - Special Topics Abroad


    Credits: 1

    Offered through SMU-approved international programs. Prior departmental approval required. May be repeated for SMU credit under a different subtitle. Maximum of 6 credit hours permissible toward the B.A. in anthropology and/or the B.S. in anthropology.
  
  • ANTH 2230 - Special Topics Abroad


    Credits: 2

    Offered through SMU-approved international programs. Prior departmental approval required. May be repeated for SMU credit under a different subtitle. Maximum of 6 credit hours permissible toward the B.A. in anthropology and/or the B.S. in anthropology.
  
  • ANTH 2301 - Introductory Cultural Anthropology


    Credits: 3

    Basic theories and methods of cultural anthropology. Explores variations in cultural values, social practices, religion, rules of law, etc., in different cultures around the world. Focuses on understanding the forces that shape cultures and societies, and how they adapt to a rapidly changing world.
  
  • ANTH 2302 - People of the Earth: The First Five Million Years


    Credits: 3

    Human biological and cultural evolution, from the appearance of ancestral humans in Africa, to agricultural origins and the rise of the world’s great civilizations.
  
  • ANTH 2330 - Special Topics Abroad


    Credits: 3

    Offered through SMU-approved international programs. Prior departmental approval required. May be repeated for SMU credit under a different subtitle. Maximum of 6 credit hours permissible toward the B.A. in anthropology and/or the B.S. in anthropology.
  
  • ANTH 2370 - Global Processes and Problems: An Introduction


    Credits: 3

    Introduction to the study of globalization. Covers historical, political, environmental, and social issues. Rooted in anthropology but interdisciplinary in outlook.
  
  • ANTH 2380 - Cultures at Risk: Human Rights and Heritage Today


    Credits: 3

    Introduces the social and political contexts of archaeological research in heritage and human rights arenas, with emphasis on ethics and the law.
 

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