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Dec 17, 2024
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CCPA 3310 - Crisis Management
Credits: 3
Examines different strategies and tactics organizations use before, during, and after a crisis to respond to internal and external audiences. Includes the role of emerging media in crisis response. Prerequisites: C or better in CCPA 2327 , CCPA 2375 , CCPA 3300 and CCPA 3355 ; enrollment in the B.A. in public relations and strategic communication program.
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