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Dec 17, 2024
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CCPA 4340 - Corporate Public Relations Strategy
Credits: 3
Provides business literacy, financial and accounting basics, and case study analysis that enables professionals to implement communication strategies that advance business objectives. Prerequisites: C or better in CCPA 2308 (or DISC 1313 topic: introduction to newswriting), CCPA 2327 , CCPA 2375 , CCPA 3300 , CCPA 3355 ; enrollment in the B.A. in public relations and strategic communication program.
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