Nov 12, 2024  
2018-2019 Undergraduate Catalog 
    
2018-2019 Undergraduate Catalog [ARCHIVED CATALOG]

Add to Catalog (opens a new window)

MKTG 3342 - Marketing Research


Credits: 3

Explores the role of information in marketing decisions, discusses research methods, and teaches students how to plan and execute a research project. Prerequisite: MKTG 3340  or ADV 1341 . Reserved for Cox majors.



Add to Catalog (opens a new window)