| |
Sep 07, 2024
|
|
|
|
|
MKTG 6275 - Fundamentals of Marketing Simulation
Credits: 2
Introduces common marketing problems encountered by marketing managers and general managers. Emphasizes the analysis and development of the organization’s marketing policy, strategy, and tactics, with a global perspective of business. Students develop a disciplined process for addressing marketing issues and challenges. Prerequisite: Enrollment in Online MBA Program. (*updated* 9/30/2019)
Add to Catalog (opens a new window)
|
|