Dec 14, 2025  
2023-2024 Graduate Catalog 
    
2023-2024 Graduate Catalog [ARCHIVED CATALOG]

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SOSC 7371 - The Languages of Advertising


Credits: 3

Examines the structure and mechanisms of contemporary consumer culture through the history of print advertising. Using student-based presentations and theoretical readings, students analyze the way in which advertising produces a manipulative world that privileges certain readings over others in order to attract potential spectator-buyers. May be applied to the following curricular field concentrations: humanities; communication, media, and technology; gender studies; and American studies.



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