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Nov 23, 2024
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MKTG 3340 - Fundamentals of Marketing
Credits: 3
Examines the nature of marketing decisions; the environment in which these decisions are made; and the relationship of these decisions to the firm, business, and society. Prerequisites: ACCT 2301 , ECO 1311 and ECO 1312 , MATH 1309 or MATH 1337 , and STAT 2301 or one from the following: CSE 4340 , EMIS 3340 , ITOM 2305 , STAT 2331 , STAT 4340 . Reserved for Cox majors, minors in business administration, or management science majors. Students may not receive credit for both MKTG 3340 and ADV 1341 .
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