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Oct 05, 2024
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2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]
Marketing, B.B.A.
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Return to: Majors and Minors
To earn the B.B.A. degree with a major in marketing, students must complete all University wide requirements and the core B.B.A. degree requirements , and satisfy the following additional requirements:
Notes:
- The core marketing courses must be taken through enrollment at SMU.
- Students may choose to take zero or one credit hour for the required internship; if one credit hour is chosen, the required minimum hours for the major will be increased from 51 to 52.
- ADV 1341 substitutes for MKTG 3340 for advertising majors or minors only.
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Requirements for the Major
Marketing Core (9-10 Credit Hours)
Electives (6 Credit Hours)
Selected from the following:
Business Electives (3 Credit Hours)
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Return to: Majors and Minors
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