SPMG-MSSM - Sport Management

Recognize and rectify organizational models to meet corporate objectives in contemporary business environments

Students will be able to select and use the appropriate research methods and search tools to suit a specific audience to deliver a presentation

Translate knowledge to practice in real life settings through either experiential learning opportunities or timely case studies

Students will demonstrate competence in meeting consumer needs and the ways sport is used in marketing products as well as in corporate integrated marketing and communications strategies